Your Step-by-Step Guide to Building a High-Value
Personal Brand as a Business Owner
Personal Brand Mastercourse
Build Your Personal Brand,
Attract Premium Clients,
and Charge What You’re Worth.
Tired of Hearing You "Need a Personal Brand" Without Any Real Guidance?
If you're a business owner who's felt overwhelmed, stuck, or even lost when it comes to creating your personal brand, you're not alone.
You’ve likely heard the gurus tell you a personal brand is a must to grow your business, but here’s the problem—they rarely explain how to actually build one that works for you.
Maybe you’ve tried piecing together advice from blog posts, YouTube videos, or webinars…
Or you’ve been told to "just be yourself"—as if that’s a strategy that brings in clients.
Perhaps you’ve even invested in tools, templates, and fancy websites, yet something still feels off—your business isn’t attracting the right people, and you’re not charging what you know you’re worth.
Sound familiar?
If you’re:
Struggling to stand out from the competition, despite knowing you have the skills to deliver high-quality results…
Frustrated because your audience doesn’t seem to understand the value you bring…
Tired of trying to figure out how to present yourself authentically while still positioning your business as premium…
Unsure how to connect your personal story with your business in a way that connects with potential clients...
Then this mastercourse is for you.
Here is Your Blueprint to a Premium Personal Brand
That Grows Your Business
Imagine having a clear, actionable blueprint that guides you through every stage of creating a personal brand designed to elevate your business, attract high-value clients, and allow you to charge what you’re worth.
In this mastercourse, you’ll:
Build a personal brand that not only represents who you are but shows off the value you provide—without feeling fake or "salesy."
Stop making the common branding mistakes that keep most entrepreneurs stuck in the noise of the marketplace.
Learn exactly how to position yourself as a premium brand, so your audience not only sees your worth but is willing to invest at a higher level.
Develop a content strategy that connects with your ideal clients in a way that feels genuine and effortless.
Finally, understand how to present yourself authentically while also driving business growth.
Why This Mastercourse Works When Other Solutions Fall Short
Most business owners struggle with their personal branding because:
There’s no clear roadmap. You’ve heard you need a personal brand, but no one tells you how to build one that aligns with your business goals.
Branding feels overwhelming and confusing—what’s my story? How do I even communicate it?
You’re wasting time and money trying to figure it out on your own, hoping that you’ll stumble upon the right strategy.
This mastercourse is different because it offers:
A proven step-by-step blueprint that takes the guesswork out of the process.
Practical, actionable guidance on how to create your brand’s message, visuals, and identity.
A focus on helping you grow your business by show off your personal brand in a way that attracts premium clients.
Here’s What You’ll Learn Inside My Mastercourse:
Understanding Personal Branding: Why it's essential and how to make it work for your business.
Creating Your Brand Blueprint: From assessing your business name to developing service packages and beyond.
Standing Out in a Crowded Market: How to separate yourself from the competition and be seen as the go-to expert in your niche.
Building Credibility and Trust: Learn how to establish yourself as an authority with content that genuinely connects.
Advanced Branding Techniques: Master strategies that help you maintain consistency and grow your personal brand long-term.
Share & Earn: Refer a Friend, Get $100!
Invite others to join the Personal Brand Mastercourse Name, and both you and your friend will benefit!
You earn $100 for each successful referral.
They get $100 off the $999 annual course.
It’s that simple! Start sharing and get rewarded.
About Your Coach
Talyn Rahman-Figueroa is an internationally recognized personal branding expert and the founder of Boss Diplomat. Originally from London (UK), Talyn’s unique experience as a trained diplomat allows her to understand and connect with diverse personalities and cultures. She brings a global perspective to her work, helping entrepreneurs develop into high-value, niche brands.
Talyn’s approachable teaching style combines practical knowledge with real-world examples, making her guidance accessible to individuals from all backgrounds. She empowers her students to attract high-quality clients, enhance their visibility, and grow their businesses with confidence. Through her signature strategies, she has guided countless individuals in standing out within their industries and leveraging their skills and expertise to make a meaningful impact.
For Talyn, building a strong personal brand is about showing up authentically and integrating personal experiences into your business. She believes that when small business owners embrace their unique stories, they create deeper connections with clients, leading to loyalty and trust.
With her background in diplomacy and a keen ability to read between the lines, Talyn is dedicated to helping you master your personal brand and achieve your business goals in a way that truly connects with your audience.
Course Details
What's waiting for you inside...
50+ easy-to-follow lessons packed with tips to help you build a strong brand, attract top-tier clients, and grow your business confidently. You’ll get clear, actionable steps tailored to your pace and business goals.
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This module will show you how to build your personal brand by embracing the power of small, consistent efforts—because the right habits compound over time.
Lesson 1: LEARN LIKE A BOSS
Discover the basics of personal branding and how regularly sharing your story can strengthen your brand.Lesson 2: BUILD LIKE A BOSS
Understand the course structure, connect with fellow participants, and begin your personal branding journey.Lesson 3: ACT LIKE A BOSS
Set clear goals for your personal brand and learn to avoid common pitfalls with practical strategies.Lesson 4: LEAD LIKE A BOSS
Explore how successful personal brands have transformed businesses, providing inspiration for your own brand development.
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In this foundational module, you will explore essential concepts of personal branding to help you create a premium brand for your business. You’ll learn how to differentiate yourself from competitors and effectively communicate your unique value to attract your ideal clients.
Lesson 1: WHAT IS A PERSONAL BRAND?
Understand the significance of personal branding in growing your business.Lesson 2: HOW TO SEPARATE YOURSELF FROM COMPETITORS
Discover how to highlight your individuality.Lesson 3: PRESENTING YOUR VALUE STRATEGICALLY
Explore effective methods to show off what you offer.Lesson 4: WHY STANDING OUT MATTERS
Learn the importance of uniqueness in attracting clients.Lesson 5: TAKING OWNERSHIP OF YOUR IDENTITY
See how to align your personal identity with your business goals.Lesson 6: CONNECTING WITH YOUR TARGET AUDIENCE
Understand how to engage those who need your services.Lesson 7: BUILDING CREDIBILITY AND TRUST ON SOCIAL MEDIA
Discover how to build trust with your audience through your brand on social media.Lesson 8: ATTRACTING OPPORTUNITIES AND GETTING IN FRONT OF YOUR LEADS
Learn how a strong personal brand attracts potential clients.Lesson 9: COMMUNICATING YOUR UNIQUE VALUE
Convey what makes you unique effectively.Lesson 10: POSITIONING YOURSELF AS A PREMIUM BRAND
Understand the benefits of a premium brand.Lesson 11: BENEFITS OF UPGRADING YOUR PERCEIVED VALUE
Explore how to attract high-quality clients.Lesson 12: SCALING YOUR BUSINESS AND BECOMING PROFITABLE
See how a strong personal brand can increase your business’s visibility and profitability, allowing you to charge higher rates.Lesson 13: PIVOTING YOUR BUSINESS STRATEGY WITH YOUR LIFE GOALS
Learn how to increase visibility and profitability through personal branding.Lesson 14: INTEGRATING YOUR PERSONAL BRAND TO SCALE
Understand how to align your personal brand with your business goals for better visibility and client engagement.Lesson 15: BUILDING YOUR PERSONAL BRAND FOR LONG-TERM GROWTH
Discover how to align your strategy with personal goals.Lesson 16: WHY RETAINER CLIENTS MIGHT DAMAGE YOUR BRAND
See why relying on retainer clients might hurt your brand and how to avoid this issue.Lesson 17: FINDING THE RIGHT PARTNERS TO GROW YOUR PERSONAL BRAND
Discover how to collaborate effectively for faster growth.
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In this module, you will learn how to create and implement your Personal Brand Blueprint, equipping you with the essential elements to establish a powerful brand identity. You will explore the steps to develop a unique business name, define your brand voice, connect with your target audience, and create impactful mission and vision statements for deeper growth opportunities.
Lesson 1: THE BRAND BLUEPRINT EXPLAINED
Understand the foundational components of your Brand Blueprint.Lesson 2: CREATING A UNIQUE AND MEMORABLE BUSINESS NAME
Develop a memorable name that reflects your brand's essence.Lesson 3: HOW TO CHOOSE YOUR JOB TITLE
Select a title that conveys your skills and approachability.Lesson 4: WRITING YOUR BACKSTORY
Develop a powerful story that highlights your challenges, growth, and how your experiences enable you to help others.Lesson 5: DEFINING YOUR AUTHENTIC BRAND VOICE
Establish a consistent brand voice that aligns with your values.Lesson 6: CONNECTING THROUGH YOUR STORY
Utilize your personal experiences to engage with your audience.Lesson 7: IDENTIFYING AND UNDERSTANDING YOUR AUDIENCE
Use your story to address your audience's challenges effectively.Lesson 8: IDENTIFYING YOUR TARGET AUDIENCE WITH THE PROBLEM-SOLUTION FORMULA
Link your personal challenges to the problems your audience faces and offer solutions.Lesson 9: BEYOND DEMOGRAPHICS
Move beyond basic demographics to understand your audience's interests and values.Lesson 10: CONNECTING WITH YOUR IDEAL AUDIENCE THROUGH YOUR SOLUTIONS
Learn how to present personalized solutions that directly address the needs of potential clients.Lesson 11: CRAFTING YOUR MISSION, VISION AND GOALS FOR IMPACT
Focus your brand's mission on creating meaningful impact beyond just making money.Lesson 12: DEVELOPING YOUR SERVICE AND PRODUCT PACKAGES
Create offerings that meet your audience's needs and establish your expertise.Lesson 13: LEAN MARKETING STRATEGIES
Implement effective social media strategies and marketing tasks to grow your brand.Lesson 14: BUILDING YOUR VISUAL BRAND IDENTITY
Design a visual identity that captures your brand's story.Lesson 15: IMPLEMENTING YOUR BRAND BLUEPRINT
Apply your blueprint to create a cohesive online presence and secure growth opportunities.
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In this module, you'll strengthen your personal branding skills by building a comprehensive Brand Blueprint that increases your value, credibility, and profitability. Tailored for solopreneurs, this module equips you to establish a strong business identity and attract clients while avoiding common mistakes using your Brand Blueprint.
Lesson 1: COPY MY EXACT BRAND PROCESS
Learn the strategy to take your brand from basic to premium.Lesson 2: DEVELOPING YOUR CONTENT STRATEGY
Develop a content strategy that builds connections and meets client needs.Lesson 3: RECOGNIZING BRANDING MISTAKES IN YOUR MARKETING
Identify common pitfalls in personal branding to refine your approach.Lesson 4: WHY IMAGE MATTERS
Learn how the way you present yourself influences how clients view your brand.Lesson 5: IMAGE CONSULTING BASICS
Learn how to enhance your personal brand through appropriate style choices.Lesson 6: BUILDING AN EFFECTIVE LEAD GENERATION AND SALES STRATEGY
Develop a strategy that nurtures client relationships using AI tools.Lesson 7: BUILDING YOUR BRAND AUTHORITY
Use testimonials, case studies, and thought leadership to enhance your credibility.Lesson 8: BUILDING YOUR CLIENT JOURNEY PROCESS
Design outstanding client experiences that encourage lasting loyalty.Lesson 9: LAUNCHING YOUR BRAND
Determine the right timing for your brand launch and create a strategic plan.Lesson 10: THE BRAND LAUNCH CHECKLIST
Follow a step-by-step guide to ensure a successful launch.
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In this module, you'll tackle common obstacles you may encounter while building and maintaining your personal brand. You'll learn practical strategies to address these challenges and ensure your personal brand works effectively for you.
Lesson 1: MASTERING TIME MANAGEMENT
Learn effective time management techniques and strategies to enhance productivity, focus, and balance.Lesson 2: MEASURING YOUR PERSONAL BRAND’S SUCCESS
Learn how to track your brand’s growth by identifying green flags for progress and red flags that need attention, along with strategies for adjustments.Lesson 3: STRATEGIES TO STAY STRONG AND KEEP GOING
Explore methods to maintain consistency in your personal branding efforts while overcoming challenges like imposter syndrome and feelings of overwhelm.Lesson 4: ACTION PLAN FOR GROWTH
Discover how a "Done for You" service can implement your Brand Blueprint and the strategies covered in this course with expert guidance.
Special Offer for Early Enrollees!
Be one of the first 25 clients to join and lock in exclusive early-bird pricing for life!
This limited-time offer guarantees you premium access at a lower rate—don’t miss out!
$140 $129
MONTHLY BASIC ACCESS
- course only
Perfect for self-paced learners who want to gain valuable branding knowledge without a long-term commitment.
✅ Full access to all core course content each month: Learn at your own pace with no strings attached.
✅ 50+ in-depth video lessons on personal branding and business growth: Dive into comprehensive content tailored for your success.
✅ Lesson plans to guide you through each topic: Benefit from expert suggestions and actionable advice from every video lesson.
✅ Cancel anytime: Enjoy flexibility without any long-term commitment!
$999 $799
ANNUAL PREMIUM*
- group coaching
Ideal for those seeking to invest in their personal branding journey for long-term success.
✅ Everything in Monthly Basic Access included: Access all core content for a comprehensive learning experience.
✅ Annual access to course materials: Revisit content and resources whenever you need to refresh or dive deeper throughout the year.
✅ Monthly live coaching calls with Talyn: Receive structured guidance and support to keep you on track as you implement your personal branding strategies.
$2,500
LIFETIME VIP
- 1:1 coaching
Designed for entrepreneurs ready to build their personal brand with tailored support and implementation strategies.
✅ Lifetime access to everything included in Premium Access: Enjoy all course materials and live coaching support indefinitely.
✅ 1:1 support from Talyn: Choose three focused sessions where you will work directly with Talyn. Each session is designed to provide personalized guidance, helping you effectively apply what you learn from the course. You’ll receive tailored advice and actionable steps to ensure you make real progress in implementing your branding strategies
*If you have a promo code, please select “Premium” to redeem
Join the Referral Program to receive $100 CASH per referral (+$100 off for your friend)
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Frequently Asked Questions
How long do I have access to the course materials?
For the Basic package ($150/month), you have access as long as you keep your membership.
For the Premium package ($999 one-time), you get access for 1 year.
For the VIP package ($2,500 one-time), you get lifetime access.
Can I get feedback on my progress?
Yes! If you're on the Premium or VIP plan, you'll get access to live coaching calls where you can ask questions and get feedback. The Basic plan doesn’t include feedback.
Can I upgrade my package later?
Yes, you can upgrade at any time. Just reach out to us and we’ll help you switch to a higher package: fairybossmother [at] bossdiplomat [dot] com
What if I don’t have time to complete the course quickly?
The course is self-paced, so you can go through it at your own speed. You’ll have access to the materials for the duraThat’s okay! You can work at your own pace. If you’re on the Basic plan, you can keep your access as long as you’re subscribed. If you’re on the Premium or VIP plan, you can revisit the course anytime during your access period.
How do I access the course?
After payment, you’ll receive a link to access the course. You’ll create your own login and password. If you forget your password, you can reset it anytime on the Kajabi platform.
What happens if I cancel?
If you're on the Basic plan and cancel, you will lose access to the course materials at the end of your billing period. No access to videos or lessons after cancellation.
Do you offer refunds?
We do not offer refunds on the course. This is because you get immediate access to all the materials, resources, and lessons as soon as you sign up. We want to ensure that everyone who joins is committed to their learning journey and values the content provided.
How do I cancel my membership?
You can cancel anytime by contacting us directly. We’ll process your request to ensure you're not auto-charged for the next billing cycle. Just send us an email, and we'll take care of the rest.
What if I cancel my membership on the day of my renewal date?
Your subscription will most likely renew. To avoid being charged, we recommend canceling at least 5 business days before your renewal date. Be sure to check for an email confirmation of your cancellation. If you don’t get a confirmation email, your cancellation likely didn’t go through.