INTERMEDIATE DONE-FOR-YOU SERVICE
Brand Builder
Build your business brand with absolute purpose
Are you struggling with your brand and feeling overwhelmed by all the details?
The Brand Builder is here to take the stress out of branding for you. This is a done-for-you service designed to transform your personal brand into a powerful force. Over the next six weeks, we’ll handle everything—from creating a clear, cohesive brand strategy to redesigning your marketing strategy that connects to your ideal target audience. You’ll end up with a personal brand that truly represents you and works hard for you, so you can focus on what you do best.
Take a behind-the-scenes peek into what you can expect from your Brand Builder journey.
Build and implement your brand blueprint in just 6 weeks with this intermediate done-for-you brand service. We get your marketing ready with your new rebrand to ensure that voice and brand identity is translated across all your platforms for the biggest impact.
The Brand Builder
INVESTMENT: $10,000
TURNAROUND: 6 weeks
$10,000
One-off payment
FOR PAST CLIENTS: Pay only $7,500 if you
previously completed Brand Blueprint.Brand Power Hour and Brand Builder included.
FULL PAYMENT
TOTAL INVESTMENT
$5,000
2-part payment
FOR PAST CLIENTS: Pay only $3,750 (x2) if you previously completed Brand Blueprint.
Brand Power Hour and Brand Blueprint included.
Deposit: $5,000
(to secure project date)2nd payment: $5,000 next month
50/50 PLAN
INSTALLMENT A
$3,666
3-part payment
FOR PAST CLIENTS: Pay only $2,834 (x3) if you previously completed Brand Blueprint.
Brand Power Hour and Brand Blueprint included.
Deposit: $3,666 (to secure project date)
2nd payment: $3,666 next month
3rd payment: $3,666 next month
3-MONTH PLAN
INSTALLMENT B
POPULAR
$1,834
6-part payment
FOR PAST CLIENTS: Pay only $1,450 (x6) if you previously completed Brand Blueprint.
Brand Power Hour and Brand Blueprint included.
Deposit: $1,834 (to secure project date)
2nd payment: $1,834 next month
3rd payment: $1,834 next month
4th payment: $1,834 next month
5th payment: $1,834 next month
6-MONTH PAYMENT
INSTALLMENT C
Some words from my happy clients…
What is the Brand Builder?
The Brand Builder is a comprehensive done-for-you service designed to help you create a powerful personal brand to attract better clients and enable you to charge what you’re worth.
In six weeks, you will receive personalized support to develop, refine, and implement a brand strategy that makes your business stand out with you as the BOSS. This includes everything from refining your brand identity to designing an effective social media and website strategy tailored to captivate your ideal clients. By the end of this process, you will have a robust brand strategy that not only makes your business stand out but also supports higher pricing and better client relationships.
With the Brand Builder, you’re not just improving your brand but setting the stage for a more successful and profitable business.
Why do you need the Brand Builder?
Here is what you can expect to achieve with the BRAND BUILDER in just 6 weeks:
If you’re feeling overwhelmed with setting up or implementing your rebrand, the Brand Builder is designed just for you. Not only will we work together to create a personal brand blueprint that integrates you seamlessly into your business, but we will also design your marketing strategy that is integrated as part of your sales process.
This strategic approach helps you avoid common mistakes and provides you with a clear, actionable plan that is implemented for you. We help you attract better clients by guiding you through a clear plan that includes understanding your competitors, developing an effective social media strategy with industry-specific references, and planning a website that aligns with your new brand. By analyzing your competitors to identify opportunities for improvement, you will have a brand that truly represents you and puts you ahead of the game instead of fixing small issues.
Focus on bringing in real sales and clients, and build your personal brand with a strategy that puts you in control of your time and business efforts.
Challenges Solved
Overwhelming Brand Changes: If you’re struggling with how to set up or revamp your brand, the Brand Builder provides a clear, structured plan to guide you through the process, making it less overwhelming.
Ineffective Branding: If you’re struggling with how to set up or revamp your brand, the Brand Builder provides a clear, structured plan to guide you through the process, making it less overwhelming.
Inconsistent Results: Instead of constantly tweaking your marketing and branding efforts, you’ll get a cohesive strategy that supports your brand’s growth. This means you can focus on generating real sales and clients while building your personal brand with confidence.
Pricing and Positioning Issues: You’ll learn how to confidently charge what you’re worth and adjust your pricing as you grow, ensuring that your brand strategy supports your financial goals.
Results You Can Expect
High-Quality Leads: With your new brand strategy in place, you’ll attract better clients who are eager to work with you. This means you’ll see an increase in high-quality leads that are a perfect fit for your services.
Effective Marketing and Sales Strategy: You’ll receive a comprehensive strategy for marketing and sales that eliminates the need for constant tweaks. This means you can focus on closing deals and growing your business while your brand works for you.
Focused Growth: Instead of getting stuck fixing minor issues, you’ll have a clear, actionable plan that guides you through every step of your brand’s development. This results in a more streamlined and effective approach to growing your business.
Implementation Support: While you work on your case study clients, I’ll handle the implementation of your new personal brand blueprint strategy, making sure everything aligns perfectly with your marketing and sales processes.
A Closer Look into the Brand Builder
With the Brand Builder, you’ll see tangible results as your personal brand attracts high-quality clients and boosts your business’s success. Over the next six weeks, you’ll transform your brand into a powerful asset that not only looks professional but also delivers real, measurable outcomes.
Here’s what you can expect as we work together to build a brand that truly represents you and meets your business goals.
Let’s tour what your Brand Builder journey looks like, stage by stage!
Brand Blueprint
Weeks 1-2
First Stop: Your Brand Blueprint!
This is where we build a solid foundation to provide you with the clarity and direction to guide your branding, marketing, and sales strategies.
A unique element of my process is guiding you on your key offerings and pricing strategy to ensure everything aligns with your new or repositioned brand (many other brand consultants don’t handle this!). Additionally, we will:
Craft your story and start sharing it to increase visibility
Identify your target audience and three main segments
Design your brand identity, including your business name, tagline, and visuals
Redefine your job title and description
Build your service and products from low-to-high budget, as well as opportunities for passive income
PLEASE NOTE: If you’ve already done a Brand Blueprint, the cost will be applied to your Brand Builder ($2,500).
PLUS…
Brand Competitor Analysis
Week 3
NEVER skip this part! Because your competitors will give you more answers than you could have ever wished!
I will look into your competition – these are individuals and businesses you may take your clients or target audience away from you. This is a critical part for us to understand where your biggest opportunities lie because your competitors may be missing the bigger picture. And we won’t be making the same mistakes as them!
As part of the Brand Competitor Analysis, I will:
Analyze your ideal primary audience and show you areas of growth that you may not have discovered
Help you understand upcoming trends that could benefit your brand
Take a loook at Instagram influencers you could potentially partner with
Show you a map of all of your hottest competitors and who to keep an eye out for
Look through over 100+ competitor websites and show you at least 7 competitor websites to help you understand your own brand gaps
PLUS…
Social Media Content Strategy
Week 4
The Social Media Content Strategy is designed to elevate your online presence by providing a clear and actionable plan for your social media activities. This strategy will help you consistently produce engaging content that resonates with your target audience and strengthens your brand’s voice.
Here’s what you can expect:
Content Planning Guide: A structured plan detailing what, where, when, and how to post, ensuring you always have a clear direction for your social media efforts.
Daily Engagement Tactics: Specific strategies for daily interactions, including various content types (posts, reels, videos) and optimal posting schedules to keep your audience engaged.
Profile and Content Optimization: Recommendations for refining your social media profiles and crafting content that aligns with your brand identity and objectives.
Content Categories and Prompts: A set of industry-specific categories and prompts, informed by research, to generate consistent and relevant content ideas.
Call-to-Action Examples: Effective examples of calls to action designed to boost audience interaction and drive desired outcomes.
By incorporating research and industry-specific references, this strategy ensures that your social media efforts are informed by best practices and tailored to your niche, helping you maximize your impact and reach.
PLUS…
Website Redesign Strategy
Week 5
Transform your website into a powerful tool that truly represents your brand and attracts your ideal clients. The Website Redesign Strategy provides a clear and detailed plan, allowing you to visualize your site’s design before it’s built, ensuring that every element aligns with your brand and business goals. With this strategy, you’ll avoid common pitfalls and ensure your website works as a lead-generating asset that supports your business 24/7.
Here’s what you’ll receive:
Competitor Website Analysis: Insights into what your competitors are doing, so you can make informed decisions on how to differentiate your website and stand out.
Page Concepts: Detailed designs for key pages including Home, About, Services, and Contact, showing how your brand will be presented and how content will flow.
Design Implementation Options: Choose to either implement the design yourself or pass it on to your web designer with clear, comprehensive guidelines.
Guidance for Web Designers: Provides your web designer with precise direction to avoid miscommunication, ensuring your website is built effectively and efficiently to generate leads and drive results.
Note: This plan does not include the actual rebuilding of the website (you will need to upgrade to the Brand Launcher package).
PLUS…
Lead Generation and Sales Strategy
Week 6
The Lead Generation Strategy is designed to help you effectively attract, nurture, and convert leads into sales (also known as ‘clients’). Over the course of this strategy, you’ll focus on:
Approaching Leads: Learn how to identify and engage with potential clients in a way that captures their interest and builds trust.
Nurturing Leads: Develop techniques for maintaining and strengthening relationships with leads to move them through the sales funnel.
Converting Leads into Clients: Implement strategies to turn interested leads into paying clients, optimizing your sales process.
Using AI Tools: Discover how to leverage AI technology to streamline your lead generation efforts and improve efficiency.
This tailored, results-driven approach will help you grow your business by creating a focused strategy that aligns with your brand goals and ensures you effectively manage your lead pipeline.
Book your free Mini Brand session to discuss your interest in the 6-week Brand Builder transformation
Frequently Asked Questions
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Yes, you can switch services or packages once you’ve started, but please note that it may involve adjustments to the project scope, timeline, and cost. If you decide to switch, here’s how it typically works:
Request to Switch: Inform us of your desire to change services or packages. Provide details on the new service or package you’re interested in.
Review and Proposal: We will review the request and propose any necessary changes to the project scope, timeline, and cost. This may include an updated contract or agreement.
Adjustments: Once you agree to the revised terms, we’ll adjust the project plan accordingly. This may involve additional meetings or deliverables to align with the new service or package.
Implementation: We will proceed with the updated service or package, ensuring that all aspects are covered as per the new agreement.
Switching services or packages is designed to ensure that you get the most out of your investment and that the branding work aligns with your evolving needs. Feel free to reach out to discuss any changes or questions you may have.
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If you can’t commit to the timeline and need longer to complete the project, we offer flexible options to accommodate your schedule. Please let us know your situation, and we can adjust the timeline or provide customized installment plans to ensure you have the time and resources needed to complete your project successfully. We are committed to working with you to meet your specific needs and goals.
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Yes, we offer flexible payment plans for each of our services to accommodate different financial needs. Here’s a brief overview:
BRAND LAUNCHER:
Full Payment: $20,000 (or $19,000 with a $1,000 discount if you’ve completed the Brand Power Hour). Past clients of the Brand Blueprint receive an additional discount, making the total investment $17,500.
Payment Plan A: 50/50 split: $10,000 deposit and $10,000 next month.
Payment Plan B: 3-month plan: $7,344 deposit, then two monthly payments of $7,344.
Payment Plan C: 6-month plan: $3,670 deposit, then five monthly payments of $3,670.
BRAND BUILDER:
Full Payment: $10,000 (or $9,000 with a $1,000 discount if you’ve completed the Brand Power Hour). Past clients of the Brand Blueprint receive an additional discount, making the total investment $7,500.
Payment Plan A: 50/50 split: $5,000 deposit and $5,000 following month.
Payment Plan B: 3-month plan: $3,666 deposit, then two monthly payments of $3,666.
Payment Plan C: 6-month plan: $1,834 deposit, then five monthly payments of $1,834.
BRAND BLUEPRINT:
Full Payment: $5,000 (or $4,000 with a $1,000 discount if you’ve completed the Brand Power Hour).
Payment Plan A: 50/50 split: $2,500 deposit and $2,500 next month.
Payment Plan B: 3-month plan: $1,750 deposit, then two monthly payments of $1,750.
Payment Plan C: 6-month plan: $880 deposit, then five monthly payments of $880.
For any customized payment plans or further questions, please reach out to discuss options.
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If you find yourself unable to continue with the installment payments during the project, it’s crucial to communicate with us as soon as possible. Failure to complete installment payments will result in additional collection actions and may lead to legal proceedings to recover the owed amount. We recommend discussing any financial difficulties with us to explore potential solutions or adjustments to your payment plan.
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If you find that you’re not attracting high-quality clients or able to charge more after completing the process, don’t worry! We provide guidance on best practices throughout the project and offer ongoing support to help you deepen and refine your personal brand. The Brand Blueprint and Brand Builder services are designed to set a solid foundation, but the success of your brand also depends on ongoing efforts and market dynamics. We offer support and additional consultation to help refine your approach, address any challenges, and ensure that your brand aligns with your goals. Our goal is to ensure you have the tools and strategies needed to continuously enhance your brand’s appeal and value.
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If you decide not to pursue your business or are unable to complete the project, refunds are not typically provided. However, if Boss Diplomat is unable to complete the project after starting, you may receive a 50% refund of the money paid to date. Refund requests are processed within 28 days from the date of request, excluding weekends and public holidays.
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Building a personal brand is a journey that requires consistent effort and dedication. While the initial investment may seem significant, remember that a strong personal brand grows with the consistent effort you put into it. We provide you with a solid foundation and ongoing support to help you effectively implement and refine your brand strategy. Success comes from continuous engagement and adaptation, so stay committed and proactive to see the long-term benefits of your investment.
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Boss Diplomat does not offer a general money-back guarantee. Refunds are only provided under specific circumstances, such as if Boss Diplomat is unable to complete the project after starting, in which case a 50% refund of the money paid to date may be issued.
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The time it takes to see results after completing a branding project can vary widely depending on several factors. Generally, clients may start to notice initial impacts within 3 to 6 months, as they begin implementing their new brand strategies and reaching out to their target audience. However, achieving more substantial results such as increased brand recognition, customer engagement, and sales growth can take 6 to 12 months or more.
Key factors influencing the timeline include:
Consistency: Regularly applying and maintaining your new brand identity and strategies is crucial for long-term success.
Marketing Efforts: Active promotion and marketing of your new brand will accelerate visibility and engagement.
Market Conditions: External factors like market trends and competition can also affect how quickly results are seen.
It’s important to remain patient and committed to your branding efforts, as building a strong brand is a continuous process that evolves over time.
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If you are not satisfied with the final deliverables, here’s how we address it:
Review and Feedback: Provide detailed feedback on what aspects you’re not satisfied with. This helps us understand your concerns and identify areas that need adjustment.
Revisions: We include one round of revisions with each project. During this phase, we’ll make adjustments based on your feedback to ensure the deliverables meet your expectations. If additional revisions are needed, they can be arranged through a separate consultation session.
Resolution Process: If, after the revisions, you’re still not satisfied, we will work closely with you to understand the issue better and find a resolution. This might involve further adjustments or discussions to address any lingering concerns.
Refund Policy: In rare cases where the project cannot be completed as per the agreed terms and you remain unsatisfied, our refund policy allows for a 50% refund of the money paid to date. This is contingent on the nature and timing of the issue and must be requested within the specified period outlined in our Terms of Service.
We aim to ensure that our clients are satisfied with the final deliverables and are committed to working through any issues that may arise. Your feedback is crucial in helping us achieve the best possible outcome for your branding project.
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In addition to the fees for the primary services, there may be extra costs associated with the following:
Additional Revisions: Beyond the included revision for each project, any extra revisions require booking a 60-minute Brand Refresh consultation at $500 per session.
In-Person Meetings: If requested, in-person meetings will incur additional costs, which will be covered by the client.
Installment Payments: If payments are not completed on time, a late fee of 10% of the outstanding balance will be charged every 30 days. Clients must complete all installment payments even if the service period has ended, and failure to do so may result in additional collection actions.
Cancellation Fees: Project or consultation cancellations may involve fees depending on the stage of the project.
For a detailed breakdown of costs related to specific services, please refer to the individual service descriptions or contact us directly.
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After your project is completed, you can continue to receive support through additional consultations. You can book a 60-minute session called
, which is designed for clients who need assistance with implementation, ongoing advice, or periodic check-ins. Each Brand Refresh session costs $500 and can be scheduled at any time.
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If you need to pause or delay your project, please inform us as soon as possible. Here’s how the process works:
Notification: Provide written notice of your request to pause or delay the project. This can be done via email or through our designated communication channels.
Review: We will review your request and discuss the reasons for the delay to understand how it may impact the project timeline and deliverables.
Adjustment: We will work with you to determine a new timeline or schedule. Depending on the length of the delay, there may be adjustments to the project’s scope, deadlines, and potentially additional costs.
Fees: Please note that if the project is paused or delayed for an extended period, there may be additional costs associated with re-scheduling, maintaining project readiness, or accommodating changes.
Resumption: Once you’re ready to resume the project, we’ll coordinate to get back on track according to the revised schedule.
We strive to be flexible and accommodate your needs, but timely communication is key to ensuring minimal disruption to the project.
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Yes, we are happy to share examples of past projects and client testimonials to give you a better idea of our work and client satisfaction. You can view some of our case studies and testimonials on our website or by contacting us directly to request specific examples. We ensure that all client information is kept confidential, so some examples may be anonymized or generalized to respect privacy.
If you have any specific types of projects or testimonials in mind, please let us know, and we will provide relevant examples.