ADVANCED DONE-FOR-YOU SERVICE
Brand Launcher
Launch with Confidence, Credibility, and High-Quality Clients
Do you want to stand out in a crowded market, attract high-quality clients, and charge what you’re worth?
As a business owner, these challenges can feel overwhelming and hinder your growth. The Brand Launcher is the ultimate done-for-you service that solves these problems by creating and implementing a powerful personal brand that sets you apart. In just 100 days, we do all the heavy lifting, ensuring you have a consistent and compelling brand identity. This allows you to focus on generating leads and growing your business. With the Brand Launcher, you’ll transform your brand, attract the right clients, and see a significant return on your investment.
Take a sneak peek into how getting attention can truly transform your small business into a premium brand.
The Brand Launcher
Build and launch your business in 100 days with this advanced done-for-you brand service. We do all the heavy lifting, building and implementing your brand with growth and visibility potential, while you focus on your first set of clients.
FULL PAYMENT
TOTAL INVESTMENT
$20,000
One-off payment
FOR PAST CLIENTS: Pay only $17,500 if you
previously completed Brand Blueprint.Brand Blueprint and Brand Builder included.
50/50 PLAN
INSTALLMENT A
$10,000
2-part payment
FOR PAST CLIENTS: Pay only $8,750 (x2) if you previously completed Brand Blueprint.
Brand Blueprint and Brand Builder included.
Deposit: $10,000
(to secure project date)2nd payment: $10,000 next month
INVESTMENT: $20,000
TURNAROUND: 100 days
POPULAR
3-MONTH PLAN
INSTALLMENT B
$7,344
3-part payment
FOR PAST CLIENTS: Pay only $6,500 (x3) if you previously completed Brand Blueprint.
Brand Blueprint and Brand Builder included.
Deposit: $7,344 (to secure project date)
2nd payment: $7,344 next month
3rd payment: $7,344 next month
6-MONTH PAYMENT
INSTALLMENT C
$3,670
6-part payment
FOR PAST CLIENTS: Pay only $3,290 (x6) if you previously completed Brand Blueprint.
Brand Blueprint and Brand Builder included.
Deposit: $3,670 (to secure project date)
2nd payment: $3,670 next month
3rd payment: $3,670 next month
4th payment: $3,670 next month
5th payment: $3,670 next month
Some words from my happy clients…
The Brand Launcher is the ultimate done-for-you service designed to transform your business and personal brand.
This comprehensive package covers everything from creating your personal brand blueprint to implementing it seamlessly into your business, including a complete website rebuild and image consultation upgrade. With a strong focus on public relations and media outreach, the Brand Launcher ensures you attract high-quality clients and can confidently charge what you’re worth by the time you re-launch your business.
By investing in this service, you’ll gain a solid structure that helps you focus on generating leads, deterring timewasters, and building a premium, recognizable brand within your niche.
What is the Brand Launcher?
Why do you need the Brand Launcher?
Here is what you can expect to achieve with the BRAND LAUNCHER over the next 14 weeks:
As a business owner, you’re likely struggling with standing out in a crowded market, dealing with inconsistent branding, and grappling with ineffective marketing. These issues can prevent you from reaching your full potential and getting the attention your business deserves. The Brand Launcher is designed to tackle these challenges head-on.
This ultimate done-for-you service handles everything in 100 days, from creating a powerful personal brand identity to executing a strategic marketing plan.
In just 14 weeks, we take care of the heavy lifting so you can focus on growing your business and making an impact. The Brand Launcher is your key to transforming your brand, getting the attention you need, and setting your business up for success long-term.
Challenges Solved
Inconsistent Branding: Develop a cohesive and authentic image that attracts your ideal clients.
Lack of Direction: Implement a clear, strategic plan that aligns with your brand and business goals.
Ineffective Marketing: Gain positive brand recognition and build credibility through targeted media outreach and public relations.
Limited Visibility: Get in front of the right audience quickly and effectively, establishing your name in the market.
Time Wasters: Deter timewasters by creating a premium brand that attracts high-quality clients.
Results You Can Expect
Charge More: Feel confident in your pricing and learn to adjust it based on the value you provide.
High-Quality Clients: Attract clients who value your services and are willing to invest in your offerings.
Consistent, Authentic Image: A personal brand that truly reflects you and resonates with your audience.
Effective Marketing Strategy: A well-crafted plan that drives business growth and engages clients.
Positive Brand Reputation: Build a strong, credible brand that people recognize and trust.
Social Proof: Receive testimonials and endorsements that highlight the value of your products or services.
Audience Engagement: Connect with an audience that shares your values and interests.
A Closer Look into the Brand Launcher
The Brand Launcher is your comprehensive solution to building and promoting a powerful personal brand that drives your business forward. With this service, you can confidently step into the spotlight, attract high-quality clients, charge what you’re worth, and focus on generating leads. This solid structure will help you deter timewasters and consistently build your personal brand.
Let’s tour what your Brand Launcher journey looks like, stage by stage!
You get everything from Brand Builder...
PLUS…
Image Consultation
Weeks 6-7
The Image Consultation Blueprint is a powerful life tool tailored for solopreneurs, designed around your lifestyle, habits, personality and personal choices.
During our image consulting process, we focus on four key areas:
Your Colors:
The right colors make you look vibrant, energetic, and confident. But the wrong hues can make you look sick, tired, and self-conscious—even if you’re not! Using scientifically-proven color theory analysis, we provide you with the most flattering colors based on your hair, eyes, and undertone (warm vs. cool). You’ll receive:
Color Analysis: Learn your best colors, best neutrals, and worst colors (i.e., colors to avoid for life!).
Color Training: Learn how to look for shadows and age spots on your face when wearing different colors.
Your Style:
Next, we’ll define the best clothing styles for you based on your personality, preferences, and body type. You’ll have everything you need to always look fashionable and put together. Every recommendation will align with your personal brand. We’ll provide:
Personality Assessment: Highlight your personal characteristics and what impression you want to leave.
Personal Style Guide: Define your personal style and understand how to dress to achieve certain looks.
Capsule Closet: Learn how to create a capsule closet and weed through your existing closet. Imagine grabbing any combination of shirt, bottoms, and jacket and having them fit together no matter what—that’s a capsule wardrobe!
Your Wardrobe:
You will enjoy a 2-hour virtual Wardrobe Edit with a stylist to work through your YES and MAYBE piles. We will focus on the current season and your “work” closet for your brand. This critical consultation will help you to create a capsule wardrobe and dress more strategically in accordance to your personal brand.
PLUS…
Media Kit + Brand Photoshoot
Weeks 8-9
With your Image Consultation complete, I will send you to one of my trusted brand photographers for a photoshoot. You’ll receive up to 15 new photos to use on your website, social media, and media opportunities.
Of course, you need to package up your story and show off how awesome you are, which is where your Media Kit comes in! I’ll repurpose your Brand Blueprint for your packet, which we’ll use for press, media, podcast, influencer, and speaking engagements. Your kit will include:
Your business background and story
Speaking engagement topics
A fact sheet with relevant statistics
Your company logo
Headshots
Product and/or behind-the-scenes photos
Everything in a ready-to-go Google Shared Drive folder
We will be actively using your Media Kit when pitching your story to relevant media publications and platforms. This is the perfect opportunity to see what works and doesn’t work for your brand.
PLUS…
Media Outreach
Weeks 10-14
Now for the exciting part: I get to pitch your brand! I’ll spend the next four months reaching out to relevant digital and print publications, podcasts, TV channels, blogs, and events. Media coverage could include articles, interviews, features, and speaking engagements.
Understanding what journalists and other media pros are looking for in pitches and how to make yours stand out is tricky. That’s why I take care of it for you, researching the best opportunities for your biz and customizing each pitch based on your strategy and story.
Initiating your media coverage early gives you brand recognition and clout—and yes, it can work before you’ve even launched. The more others talk about you, the more premium your brand becomes!
Book your free Mini Brand session to discuss your interest in the 100-day Brand Launcher
Frequently Asked Questions
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Yes, you can switch services or packages once you’ve started, but please note that it may involve adjustments to the project scope, timeline, and cost. If you decide to switch, here’s how it typically works:
Request to Switch: Inform us of your desire to change services or packages. Provide details on the new service or package you’re interested in.
Review and Proposal: We will review the request and propose any necessary changes to the project scope, timeline, and cost. This may include an updated contract or agreement.
Adjustments: Once you agree to the revised terms, we’ll adjust the project plan accordingly. This may involve additional meetings or deliverables to align with the new service or package.
Implementation: We will proceed with the updated service or package, ensuring that all aspects are covered as per the new agreement.
Switching services or packages is designed to ensure that you get the most out of your investment and that the branding work aligns with your evolving needs. Feel free to reach out to discuss any changes or questions you may have.
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If you can’t commit to the timeline and need longer to complete the project, we offer flexible options to accommodate your schedule. Please let us know your situation, and we can adjust the timeline or provide customized installment plans to ensure you have the time and resources needed to complete your project successfully. We are committed to working with you to meet your specific needs and goals.
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Yes, we offer flexible payment plans for each of our services to accommodate different financial needs. Here’s a brief overview:
BRAND LAUNCHER:
Full Payment: $20,000 (or $19,000 with a $1,000 discount if you’ve completed the Brand Power Hour). Past clients of the Brand Blueprint receive an additional discount, making the total investment $17,500.
Payment Plan A: 50/50 split: $10,000 deposit and $10,000 next month.
Payment Plan B: 3-month plan: $7,344 deposit, then two monthly payments of $7,344.
Payment Plan C: 6-month plan: $3,670 deposit, then five monthly payments of $3,670.
BRAND BUILDER:
Full Payment: $10,000 (or $9,000 with a $1,000 discount if you’ve completed the Brand Power Hour). Past clients of the Brand Blueprint receive an additional discount, making the total investment $7,500.
Payment Plan A: 50/50 split: $5,000 deposit and $5,000 following month.
Payment Plan B: 3-month plan: $3,666 deposit, then two monthly payments of $3,666.
Payment Plan C: 6-month plan: $1,834 deposit, then five monthly payments of $1,834.
BRAND BLUEPRINT:
Full Payment: $5,000 (or $4,000 with a $1,000 discount if you’ve completed the Brand Power Hour).
Payment Plan A: 50/50 split: $2,500 deposit and $2,500 next month.
Payment Plan B: 3-month plan: $1,750 deposit, then two monthly payments of $1,750.
Payment Plan C: 6-month plan: $880 deposit, then five monthly payments of $880.
For any customized payment plans or further questions, please reach out to discuss options.
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If you find yourself unable to continue with the installment payments during the project, it’s crucial to communicate with us as soon as possible. Failure to complete installment payments will result in additional collection actions and may lead to legal proceedings to recover the owed amount. We recommend discussing any financial difficulties with us to explore potential solutions or adjustments to your payment plan.
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If you find that you’re not attracting high-quality clients or able to charge more after completing the process, don’t worry! We provide guidance on best practices throughout the project and offer ongoing support to help you deepen and refine your personal brand. The Brand Blueprint and Brand Builder services are designed to set a solid foundation, but the success of your brand also depends on ongoing efforts and market dynamics. We offer support and additional consultation to help refine your approach, address any challenges, and ensure that your brand aligns with your goals. Our goal is to ensure you have the tools and strategies needed to continuously enhance your brand’s appeal and value.
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If you decide not to pursue your business or are unable to complete the project, refunds are not typically provided. However, if Boss Diplomat is unable to complete the project after starting, you may receive a 50% refund of the money paid to date. Refund requests are processed within 28 days from the date of request, excluding weekends and public holidays.
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Building a personal brand is a journey that requires consistent effort and dedication. While the initial investment may seem significant, remember that a strong personal brand grows with the consistent effort you put into it. We provide you with a solid foundation and ongoing support to help you effectively implement and refine your brand strategy. Success comes from continuous engagement and adaptation, so stay committed and proactive to see the long-term benefits of your investment.
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Boss Diplomat does not offer a general money-back guarantee. Refunds are only provided under specific circumstances, such as if Boss Diplomat is unable to complete the project after starting, in which case a 50% refund of the money paid to date may be issued.
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The time it takes to see results after completing a branding project can vary widely depending on several factors. Generally, clients may start to notice initial impacts within 3 to 6 months, as they begin implementing their new brand strategies and reaching out to their target audience. However, achieving more substantial results such as increased brand recognition, customer engagement, and sales growth can take 6 to 12 months or more.
Key factors influencing the timeline include:
Consistency: Regularly applying and maintaining your new brand identity and strategies is crucial for long-term success.
Marketing Efforts: Active promotion and marketing of your new brand will accelerate visibility and engagement.
Market Conditions: External factors like market trends and competition can also affect how quickly results are seen.
It’s important to remain patient and committed to your branding efforts, as building a strong brand is a continuous process that evolves over time.
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If you are not satisfied with the final deliverables, here’s how we address it:
Review and Feedback: Provide detailed feedback on what aspects you’re not satisfied with. This helps us understand your concerns and identify areas that need adjustment.
Revisions: We include one round of revisions with each project. During this phase, we’ll make adjustments based on your feedback to ensure the deliverables meet your expectations. If additional revisions are needed, they can be arranged through a separate consultation session.
Resolution Process: If, after the revisions, you’re still not satisfied, we will work closely with you to understand the issue better and find a resolution. This might involve further adjustments or discussions to address any lingering concerns.
Refund Policy: In rare cases where the project cannot be completed as per the agreed terms and you remain unsatisfied, our refund policy allows for a 50% refund of the money paid to date. This is contingent on the nature and timing of the issue and must be requested within the specified period outlined in our Terms of Service.
We aim to ensure that our clients are satisfied with the final deliverables and are committed to working through any issues that may arise. Your feedback is crucial in helping us achieve the best possible outcome for your branding project.
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In addition to the fees for the primary services, there may be extra costs associated with the following:
Additional Revisions: Beyond the included revision for each project, any extra revisions require booking a 60-minute Brand Refresh consultation at $500 per session.
In-Person Meetings: If requested, in-person meetings will incur additional costs, which will be covered by the client.
Installment Payments: If payments are not completed on time, a late fee of 10% of the outstanding balance will be charged every 30 days. Clients must complete all installment payments even if the service period has ended, and failure to do so may result in additional collection actions.
Cancellation Fees: Project or consultation cancellations may involve fees depending on the stage of the project.
For a detailed breakdown of costs related to specific services, please refer to the individual service descriptions or contact us directly.
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After your project is completed, you can continue to receive support through additional consultations. You can book a 60-minute session called
, which is designed for clients who need assistance with implementation, ongoing advice, or periodic check-ins. Each Brand Refresh session costs $500 and can be scheduled at any time.
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If you need to pause or delay your project, please inform us as soon as possible. Here’s how the process works:
Notification: Provide written notice of your request to pause or delay the project. This can be done via email or through our designated communication channels.
Review: We will review your request and discuss the reasons for the delay to understand how it may impact the project timeline and deliverables.
Adjustment: We will work with you to determine a new timeline or schedule. Depending on the length of the delay, there may be adjustments to the project’s scope, deadlines, and potentially additional costs.
Fees: Please note that if the project is paused or delayed for an extended period, there may be additional costs associated with re-scheduling, maintaining project readiness, or accommodating changes.
Resumption: Once you’re ready to resume the project, we’ll coordinate to get back on track according to the revised schedule.
We strive to be flexible and accommodate your needs, but timely communication is key to ensuring minimal disruption to the project.
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Yes, we are happy to share examples of past projects and client testimonials to give you a better idea of our work and client satisfaction. You can view some of our case studies and testimonials on our website or by contacting us directly to request specific examples. We ensure that all client information is kept confidential, so some examples may be anonymized or generalized to respect privacy.
If you have any specific types of projects or testimonials in mind, please let us know, and we will provide relevant examples.