Personal Branding for Business Owners

For Standout Solopreneur business owners

Become the icon of your industry by creating the perfect brand and growing an awesome business

Boss Diplomat specializes in personal branding for small business owner:

What’s up, BOSSES! I’m your Personal Brand Consultant and Fairy BOSS-Mother, Talyn-Rahman Figueroa, specializing in turning business owners just like YOU into premium brands. Experience a creative and strategic process with solutions tailored to your ultimate goals and personal backstory. 

From building your authentic brand story and identity to showing up consistently on your website and social media to amplifying your brand, I’ll help you speak directly to your dream clients. While I worry about your brand, you’ll enjoy more time working on your passion and taking your business to new heights!

Are you ready to create a brand that attracts your ideal clients and makes them say HECK YES!? Check out my process below, and book a chat with me via Zoom.

BRANDING IS A PROCESS — MADE STRONGER WHEN A PRO HAS YOUR BACK!

The Branding Journey You're About To Take

With the Boss Diplomat brand process, I can turn you into a premium brand so that YOU can charge more for your work, become a sustainable without living that awful hustle culture, and have full control of a brand that is a true reflection of you as the BOSS. Whether you work with me for just 2 weeks, 6 weeks or the full 3 months, you will attract better clients who love, respect and pay you well, no matter how much you charge. Because, you deserve it!​
Boss Diplomat Brand Process Infographic

Start with the Brand Power Hour

SEE YOUR BRAND with a 90-min intensive

BRAND POWER HOUR
Investment:
$1,000*
90-minute intensive

If you’ve been struggling to connect with and convert your ideal clients but feel you’ve tried it all, it’s time for a branding expert with an outside perspective. The Brand Power Hour is where we start all the magic. In fact, it’s the recommended first to clarify exactly what you need and missing in your existing brand. 

My journey with you starts with the Brand Power Hour to help me find YOUR brand opportunities and sharpen your strengths. You can skip ahead to my main services if you wish, but TRUST THE PROCESS. It is designed to maximize your superpower.

 In this 90-minute intensive (yep, even better than an hour), we will focus on core elements like your target audience, brand positioning, and competitors. 

Ready to learn more and get your business moving again?

After the Brand Power Hour...

OPTION #1:

FIX YOUR BRAND

Brand Blueprint

2-week intensive

The journey starts with my signature BRAND BLUEPRINT which is the foundation of your personal brand in your business. This will give you everything you need to speak differently to your clients, change your website, and even put together a marketing strategy that attracts the right leads. Knowing your brand means knowing yourself and what your actual goals are. Plus, you’ll be charging more GUARANTEED!

*Your Brand Power Hour cost is applied automatically to this project.

– 1st payment: $2,000 upfront
(non-refundable deposit to secure the project start date)

– 2nd payment: $2,000 on the second consultation 

*Your Brand Power Hour cost is applied automatically to this project.

– 1st payment: $1,750 upfront
(non-refundable deposit to secure the project start date with an expected 2-3 month delay)

– REMAINING BALANCE
– $1,750 monthly payment x2

– 1st payment: $875 upfront
(non-refundable deposit to secure the project start date with an expected 2-3 month delay)

– REMAINING BALANCE
– $875 monthly payment x5

OPTION #2:

DO YOUR BRAND

Brand Builder

6-week intensive

With the BRAND BUILDER, I will build your brand foundation and show you exactly what you need for your social media and website redesign so that you are in full control of your brand and messaging from the start. I will also put together your lead generation strategy so that your brand speaks directly to ideal clients who are willing to pay what you’re NOW charging as a premium brand without making costly mistakes.

*Your Brand Power Hour cost is applied automatically to this project. 

Receive $2,500 off towards the Brand Builder or Brand Launcher if you have completed a Brand Blueprint already at any time.

– 1st payment: $4,500 upfront
(non-refundable deposit to secure the project start date)

– 2nd payment: $4,500 on the second consultation 

*Your Brand Power Hour cost is applied automatically to this project.

– 1st payment: $3,000 upfront
(non-refundable deposit to secure the project start date)

– REMAINING BALANCE
– $3,000 monthly payment x2

*Your Brand Power Hour cost is applied automatically to this project. 

– 1st payment: $1,750 upfront
(non-refundable deposit to secure the project start date with an expected 2-3 month delay)

– REMAINING BALANCE
– $1,750 monthly payment x5

OPTION #3:

BECOME YOUR BRAND

Brand Launcher

3-month full rebrand

With your brand fully repositioned, let’s show the world who you are and what you do. The BRAND LAUNCHER gives you a full makeover with you as the BOSS of your business. With influencer and public relations outreach, I will position you as the BEST option in your industry for your clients and build your authority. This is the shortcut to years of trial and error. You’ll launch your rebrand in 6-months with all the noise and excitement.

*Your Brand Power Hour cost is applied automatically to this project. 

Receive $2,500 off towards the Brand Builder or Brand Launcher if you have completed a Brand Blueprint already at any time.

– 1st payment: $9,500 upfront
(non-refundable deposit to secure the project start date)

– 2nd payment: $9,500 on the second consultation 

*Your Brand Power Hour cost is applied automatically to this project.

– 1st payment: $6,500 upfront
(non-refundable deposit to secure the project start date)

– REMAINING BALANCE
– $6,250 monthly payment x2

*Your Brand Power Hour cost is applied automatically to this project. 

– 1st payment: $3,500 upfront
(non-refundable deposit to secure the project start date with an expected 2-3 month delay)

– REMAINING BALANCE
– $3,500 monthly payment x5

After you launched your brand...

BRAND REFRESH

$500 (60-min per session)

Are you looking to boost your busine­ss after your rebrand? 

The BRAND REFRESH can help. In this one-hour session, we­ will look at your business closely. We will talk about ways to improve­ your brand. I will focus on getting you more customers. We­ can make your website and social me­dia better. We can find ne­w ways for your business to grow. I can also help you create­ new services to ge­t more clients. 

With my expe­rt advice, your brand will keep moving forward. You will ge­t custom tips made just for your business nee­ds. This will help your personal brand succeed in a tough marke­t.

BRAND AMPLIFIER

From $499 per month

If you worked hard on your pe­rsonal brand, it’s time to show it. Building a brand is about making a good image. But it’s also about getting that me­ssage to more people­. By getting seen (outside­ of your website), you can be a top voice­ in your field.

The Brand Amplifier se­rvice helps make your busine­ss and personal brand more visible. It has options to me­et your needs and goals. You can choose­ one written article, or up to four publishe­d articles. It also helps get podcast and spe­aking spots.

Choose how to amplify your brand!

Month 1-9: One published article per month on a third-party publishing agency.

Month 10-12: Continue with monthly published articles and increase exposure by securing a guest spot on a relevant podcast.

Month 1-6: Three published articles per month on varied third-party publishing agencies.

Month 7-9: Continue with monthly published articles and increase exposure by securing a guest spot on a relevant podcast.

Month 10-12: Continue with monthly published articles, plus syndication of one existing blog to increase exposure across various news sites.

Month 1-6: Four published articles per month on varied third-party publishing agencies, plus one existing blog syndicated across various news sites.

Month 7-9: Continue with monthly published articles and syndication, plus increase exposure by securing a guest spot on a relevant podcast.

Month 10-12: Continue with monthly published articles and syndication, plus explore additional opportunities for exposure (e.g., speaking engagements, collaborations).

Wondering where to start?
Tell me where your brand is at with a free Mini Brand Session!

Talyn Rahman-Figueroa
“If you leave branding at the end of your list, you'll end up paying so much more. Get your foundations correct early on and set yourself up for success.”

Talyn Rahman-Figueroa